growing ABeard test

July 6, 2022

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Growing a beard now.

It’s patchy. It’s ugly. Goal is to reach Leonidas level.

I’ve shaved my head before, and gawd, you didn’t want to see this. I lost sales as a result, looking like a skinhead that escaped from prison. It also sunburned my head down here in Mexico.

I’m doing another experiment now, but with a beard. This new experiment came as I was thinking lately, to AB test more professional shirts vs. my normal t-shirts. I haven’t derived statistical significance from that one, except that I was hotter and sweating more as a result of “more professional outfits”, probably affecting adversely my sales.

So the hypothesis with the beard is the following:Less clean looks will diminish closing rates, until it looks decentBeard will make me look older and increase closing rates, eventuallyBottom line, I estimate that 2 months from now, it will have a net positive effect on my closing rate.

Let’s see. Will keep you posted of the results. BUT, I might decide to shave from one day to the next. Diminishes aerodynamics in my ultra races.

This will get weirder.

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